130: The Six Essential Pieces You Need in Your Presentations or Workshops


Does your audience understand your business and how you serve them? 

In today’s episode of Leading Lady, I’m sharing how to structure your presentations and workshops in a clear and concise way so that your audience knows who you are, who you serve, how you serve, and why they need you. 

I recently started a program called the Annapolis Collective. It’s a networking and education group hosted in my new office and event space. One of the bonuses of being a member of the collective is that members can use the space to host their own presentations and workshops for their audience. 

With this opportunity, I was getting a lot of women coming to me asking how they can build a workshop or the best way to present their businesses at these meetings in a non-salesy or corny way. 

In Today’s Episode We Discuss: 

  • Why you need clarity on who you serve
  • Sharing what you offer
  • The importance of sharing where you work with clients
  • Why you need to share when people should hire you
  • Clarifying the “why” in your business
  • Why it’s so important to share how people work with you

When you’re mapping out your presentations, workshops, and even just the conversations you’re having, it’s so important that you identify and answer all of these questions of who, what, when, where, why, and how so that you can truly inspire people to work with you. 

It’s really about just going back to the fundamentals of answering those questions and making sure that when people walk away from you, having interacted with you, they truly understand what you’re all about, who you work with, how you work with people, when they should sign up for you, where you’re able to work with people, and why you’re the person to do the job.

Resources Mentioned: 

How to Structure Your Presentations

How We Can Connect: 

Listen on Your Favorite Platform

Follow the Podcast

Connect on Instagram 

Connect on Facebook 

Join The Leading Ladies Facebook Group

Follow & Review on Apple Podcasts

Are you following the podcast? If you’re not, I want to encourage you to so you don’t miss any future episodes! I already have so many amazing guests and topics lined up that I would hate for you to miss!  Click here to follow on Apple Podcasts Could I ask a big favor? If you are loving the podcast, I would LOVE it if you would leave me a review on Apple Podcasts. I read each and every review.  Plus, you get to pay it forward because it will allow other leading ladies like you to find the podcast!

Other Episodes You’ll Enjoy:

129: How Writing A Book Can Be A Game Changer For Your Business

128: Why It’s OK to Pause

127: Self-Care Isn’t Selfish, It’s An Act of Bravery

Current Episode
The Six Essential Pieces You Need in Your Presentations or Workshops
Recent Episodes
Be a Leading Lady

Join a community of over 6000 other leading ladies to connect, offer resources and support each other in your leadership roles.

Leading Lady Social