Do you love to shopping small and supporting local businesses?
In today’s episode, I am talking to Fern Elliot about how the community came together to support small businesses, why you should support small businesses, and how to make fashion fun.
Fern Elliott is the owner and founder of Lilac Bijoux, which opened in July 2005. Originally from Rio de Janeiro, Fern has been passionate about fashion her entire life. She loves being a part of the vibrant Annapolis community and supporting local designers, including her mom, Leda, and many more!
In Today’s Episode We Discuss:
- Adapting business to the changes of the economy
- The importance of shopping local and shopping small
- How your money stays in your community when you shop local
- Tips to be more mindful about shopping small
- How to stay connected to customers through foot traffic and social media
We can do so much as a community when we come together, and I love that Fern reminded us of shopping small in this episode.
I really encourage you to be more mindful of where you are shopping and get to know what the shops in your community have to offer. There are so many ways and opportunities to support local business owners.
You can support Fern’s boutique by visiting her website and shopping! She is even giving us a discount code. Use the code podcast20 for 20% off your order!
Resources Mentioned:
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